With Workato Salesforce integration, you can seamlessly connect business apps without coding.
The modern world of business is consumer-oriented. Studies suggest that more than 90% of businesses now invest in CRM (Customer Relationship Management) solutions. With a market share of around 20%, Salesforce is the most popular CRM software. Surprisingly, the combined market share of four of its biggest competitors (SAP, Oracle, Microsoft, and Adobe) is only 18%. Also known as a metadata platform, Salesforce is the biggest innovation in the world of CRM. From it’s layer-wise built, flexibility, user-friendliness to advanced security, Salesforce could easily become the most crucial weapon of your CRM arsenal. Not to forget the Salesforce AppExchange, which is one of the largest business app marketplaces in the world. But while there is no denying that Salesforce is the largest and most useful CRM solution, its integration with existing business apps is often challenging. Most businesses that do not have an IT team are required to hire coding professionals to make Salesforce compatible with existing apps. But not anymore! With Workato Salesforce integration, you can now seamlessly connect any business app to Salesforce without any coding.